Realise Digital redesigns herotsc.com for multichannel future
Realise Digital has completed the redesign of herotsc.com as part of the company’s wider re-branding programme.
As its customer and business demands have developed reacting to the wider range of contact channels available - such as email, social media and online chat - has become a priority to the customer experience and multichannel contact solutions provider.
The new website, built using insight gathered from stakeholders and industry research, better reflects HEROtsc’s role as their services have developed beyond the provision of call centres and into multichannel communications solutions. The site also introduces refreshed HEROtsc branding, which will also be rolled out across online and offline communications.
Built using the Drupal open-source content management system the new site is equipped with reporting and analytics tools which will give HEROtsc the ability to evaluate and develop the site’s content based on real-time audience data. This is the first in a number of projects between HEROtsc and Realise Digital, including a rebuild of the site’s portal for customers to check account details and interact with the company online, as well as an improved mobile provision.
Graham Scott, marketing manager at HEROtsc, commented: “Large, global organisations look to us to help them with one of their most important functions - communicating with their customers.
“Through our work with Realise Digital, we can now demonstrate that we are equally well equipped to connect with potential clients through all available digital channels.”
Business development director for Realise Digital, Nathan Fulwood, added: “HEROtsc is driving its industry forward, reacting to the changing needs of its B2B audience and their customers in this hyper connected age. It’s a world Realise Digital know well, and this has been a great project to work on.”
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