Blood Creative reveals new brand identity for container operation at the Port of Tilbury

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By The Drum, Editorial

July 18, 2012 | 1 min read

Creative agency Blood has designed the new brand identity for London Container Terminal which is part of Forth Ports.

The brief for the project included naming the business and the creation of the brand identity as well as its guidelines and implementation. The new identity is due to be rolled out across buildings, signage, equipment, marketing materials and clothing over the coming months. Blood has also created a new website for London Container Terminal.

Jon Evans at Blood Creative commented: “We set out to create an iconic mark that would work across many applications. The new design instantly communicates the business of ‘containers’ and puts the location of the business firmly on the map.

“The aim is to make London Container Terminal the most recognisable place for containers in the world.”

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