Fantasy stock exchange game twiDAQ launches The Olympic 100 in the run up to London 2012

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By The Drum, Editorial

July 13, 2012 | 1 min read

With just a fortnight to go until the London 2012 Olympic Games begin twiDAQ, the free-to-play fantasy stock exchange game, is adding a new dimension by releasing The Olympic 100 – an index of the 100 most popular Olympic Tweeters.

The Olympic 100 index will follow all of the interesting and intriguing share prices of the most popular and successful Olympians, such as Michael Phelps, Jessica Ennis and Usain Bolt. With medal predictions likely to fill up Twitter from pundits and sports commentators, The Olympic 100 index will track the pundits helping savvy speculators spot potential virtual investments.

Jim Morrison, founder of twiDAQ, believes the game will add “a different layer of interactivity for those with or without tickets to the Games.”

Freely available to anyone with a Twitter account, twiDAQ tracks the values of over 450,000 accounts, each with shares to be speculated and traded to increase a player’s virtual worth. Along with The Olympic 100 index, accounts are categorised into other groups such as Media and Politics, Fame and Fortune, and Web and Online.

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