Square Enix act as launch partner for Edge iPad edition

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By John Glenday, Reporter

July 4, 2012 | 2 min read

Edge, the multi-format videogame magazine, has launched a fully interactive iPad edition featuring full screen video, animations, shareable text and exclusive content with Square Enix, its solus launch partner.

The partnership sees the creation of an interactive cover wrap and three interactive adverts within the launch edition.

Edge iPad Edition is fully retina enabled and was created by Future Publishing’s proprietary software, FutureFolio.

Tony Mott, Editor-in-Chief of Edge, says: "We know that our readers have high expectations of Edge, and we're meeting those expectations with this new, dedicated iPad edition. With interactive pages, bespoke video and other exclusive content, this edition gives readers exciting new ways to engage with one of the most established and trusted names in videogaming."

Richard Keith, Publisher of Edge, says: "With its award-winning brand of videogame insight and opinion, Edge is a perfect fit for the iPad and we are delighted to launch with Square Enix onboard. This is an extremely exciting opportunity for Edge, not only because it offers higher levels of engagement for our readers, but it also opens up increased commercial possibilities for advertisers."

The Edge iPad Edition is available to download for the introductory price of £1.99 for two weeks only.

Thereafter, each monthly edition will be priced at £3.99.The free sampler edition is also available from the Edge Container App now.

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