Truth creates branding for The Energy Desk
Manchester agency Truth has created the logo and corporate identity for new fuel consultancy service The Energy Desk.
Truth began by developing a brand strategy for the company, which served as the foundation for the subsequent creation of a logo, tone of voice, typography and colour palette.
This has since been translated into business cards and a presentation template with a website under construction.
Darren Scott, creative partner at Truth, said: “Our brand and logo is representative of the Energy Desk’s proposition as a consultancy that plugs into its customers’ businesses and helps them streamline their energy costs.
"Meanwhile, our thinking behind the colour palette is obviously the company’s focus on sustainable energy solutions as a means of helping customers reduce their carbon footprint as well as utility bills.”
Truth PR is now working on a tactical PR campaign to raise awareness of the company,