Samsung and Jam unveil second #breakfree video
Samsung has unveiled its second #breakfree video with Jam, this one starring hip hop upstarts Man Like Me with mentor Mike Skinner, vocalist for The Streets.
The campaign, which aims to promote the Samsung Galaxy Note smartphone and S-Pen, launched last month with a video of guerrilla knitwear artist Olek.
The third film in the series will feature a #breakfree stunt, a moment of mad energy, and will be released in coming weeks.
Samsung’s videos are being supported by a Twitter campaign, encouraging members of the public to tweet about their own moment breaking out from their routine, using the hashtag #breakfree, for the chance to win a Samsung Galaxy Note.
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