adidas Golden Boot Challenge second screen platform unveiled
The adidas Golden Boot Challenge, a second screen platform, has launched to offer football fans the chance to win prizes such as Euro 2012 match balls and signed shirts by answering polls and making predictions.
Powered by real-time match and player facts and statistics provided by OPTA, the platform invites users to ‘take on the world’ by answering a variety of polls, quiz questions and making predictions throughout the tournament as well as the individual games themselves.
Users will earn points for participating in polls, predictions and quizzes as well as for being successful with them, with the option to work as a team.
The biggest prize in the challenge is presenting the adidas Golden Boot to the top scorer at the UEFA Euro 2012.
The campaign launched yesterday and will run until 1 July.
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