Studio Mashbo launches new site for coffee company Adams & Russell
Studio Mashbo has launched a new e-commerce website for mail order coffee company Adams & Russell.
The Liverpool agency is also helping with the company's online marketing strategy to boost sales.
Frank Eaton, Adams & Russell's managing director, said: "Adams and Russell is a forward thinking company which understands that we have to develop new roads to market whilst retaining our traditional company values which are key part of our coffee roasting processes.
"With this new partnership we are looking forward to learning new ways of growing and to interact with our customer base with the guys from Studio Mashbo.”
Mashbo has an 'Aid Credits' system which subsidises its work with good causes and this commission has allowed the online marketing agency to deliver a social media communication workshop with the MacMillan Cancer Support’s regional fundraising managers.
Studio Mashbo’s Gavin Sherratt said: “Our work with Adams & Russell has only just started with the development of their eCommerce site. The aim is now to develop a strategy which will deliver increased online sales whilst also empowering and training the management team at Adams & Russell to understand online and social media marketing to enrich their interactions with their customers to build a customer friendly brand experience.
"And by using our aid credits system it allows us to help charities and good causes like Macmillan Cancer Support and gives our commercial clients that extra impact with their social engagement.”