ID Media launches Peace Camp website
Digital agency ID Media has launched the Peace Camp website on behalf of the Artichoke charity.
Peace Camp will form part of the London 2012 Festival which will run for two weeks directly before the Olympic Games.
Renowned director Deborah Warner has been commissioned to create a coastal installation encircling the UK in collaboration with actor Fiona Shaw.
The people of the UK are invited to be part of this huge Olympic artwork by nominating and recording their favourite love poems and submitting their own messages on the Peace Camp site.
Nicky Webb, co-director at Artichoke, said: "ID Media came up with a beautiful, creative solution which means that the project is beginning to engage a really broad audience all over the UK and beyond."