Wow! If this VW concept car doesn't bowl you over, the video will
It seems unbelievable! A new concept car from Vollkswagen bowls its way along a Chinese street, hovering well above the ground, avoiding accidents and obstacles - and with very little actual driving being done.
"Take me home!" says the driver at one point.
The passengers are the parents of girl who dreamed up the concept. Volkswagen China had crowdsourced ideas for future car innovation via a virtual suggestion box on its website.
Then they turned them into reality in a series of viral concept videos. The key word in the next sentence is "simulated":In this video, Hover Car, the firm simulated an idea for the hovering car , powered by minerals underground.
The parents of the girl who submitted the idea got to 'test drive' the car in the video. Volkswagen is NOT telling us how it was done. Enjoy!
Altogether, VW received 119,000 ideas and 33 million hits on the website.
The campaign was developed by Proximity Beijing/Goodstein & Partners.
Two other concept cars, a "Music Car" and the "Smart Key" car, were unveiled at the Beijing auto show last month.