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Ad of the Day: Irn Bru - Steamy Windows

The way that Irn-Bru is being advertised is not very different from the way you might expect vodka to be advertised to alcoholics. The proud claim here is that the fizzy drink will numb your pain... and no one could need their pain numbed more than a young man who's just caught his parents in flagrante delicto.

Agency: The Leith Agency (Edinburgh)

Creative Team: Jordan Laird / Dominique McMullan / Mark Davies / Michael Kinlan TV Producer: Les Watt Film Prod Co: MTP (Glasgow)

Director: Martin Wedderburn

Producer: Simon Mallinson

Dir of Photography: George Geddes

Production Designer: James Lapsley

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Staff Writer

The Drum is a global media platform and the biggest marketing website in Europe. We produce The Drum magazine, 30 awards and events and manage The Drum Network which aims to make independently minded agencies more successful. We also help brands find the right agencies to work with through the Recommended Agency Register (RAR).

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