24 April 2012 - 11:37am | posted by | 0 comments

Tony Robinson’s Weird World of Wonders promoted through Aardman game

Tony Robinson’s Weird World of Wonders promoted through Aardman gameTony Robinson’s Weird World of Wonders promoted through Aardman game

Tony Robinson’s Weird World of Wonders books, due to launch this month, is set to be promoted via an online game created by Aardman Digital.

Created as part of a global marketing drive for the books, created by Pan Macmillan, the game will be seeded on numerous websites, and features Pee Wee, one of the children featured in the books along with his scruffy dog Nits, as the pair search for the other characters, who are lost throughout history.

James Luscombe, digital project manager at Pan Macmillan, said: “We are delighted to start our partnership with Aardman Digital creating the game for Tony Robinson’s Weird World of Wonders. Aardman have brought their enormous talent for storytelling and attention to detail to create a unique and incredibly fun game.”

Karen Heldoorn, head of client services at Aardman Digital, added: “There is no doubt that this series of books will be very popular and we are delighted to have the opportunity to create a game, working closely with Pan Macmillan and Tony Robinson, to promote the launch. Having Tony’s input and voiceover gives the game a unique and entertaining feel. The key to a great online experience is to make it fun and this game certainly is!”

Don't miss out... Get your Design news by email

See all specialist newsletters

59 related companies from Profile Hub:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Brand new logo design for The Scottish Graduate School for Arts and Humanities

29/08/2014
The Scottish Graduate School for Arts and Humanities (SGSAH...

DrupalCon 2014

27/08/2014
We were selected by the Drupal Association through a...

New Forest National Park - Young David Attenborough discovers the Tech Creche

21/08/2014
Research conducted by the New Forest National Park...

Case Study | Building Blocks

20/08/2014
Building Blocks's Operations Director and Co-Founder, tell...

Social Media Training

18/08/2014
We love to share what we know and what we've learned about...