20 April 2012 - 3:24pm | posted by | 7 comments

Breastfeeding Oreo ad wasn’t supposed to go public, Kraft Foods claims

Breastfeeding Oreo ad wasn’t supposed to go public, Kraft Foods claimsBreastfeeding Oreo ad wasn’t supposed to go public, Kraft Foods claims

Kraft foods has said that its ad featuring a breastfeeding child holding an Oreo, with the headline 'Milks Favourite Cookie' was not supposed to go public, and was online meant to be used in an advertising forum.

The company has denied claims that the image has been widely used in ads in South Korea.

The ad was created by Cheil Worldwide.

A spokesperson for Kraft has said: “This ad was created by our agency for a one-time use at an advertising forum. It was never intended for public distribution or use with consumers.
“It has never run in Korea or any other markets.”

Comments

21 Apr 2012 - 14:42
dekma21349's picture
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What on earth is wrong with it?

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21 Apr 2012 - 14:56
roddy11797's picture
2
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Can't see any problems with advert. If you view this innocent picture as an outrage the problem is you.

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21 Apr 2012 - 22:21
johnf93426's picture
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@roddy11797,

you are right in your comment.

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21 Apr 2012 - 15:02
roddy11797's picture
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If you think this innocent picture is disgraceful it is you the beholder who has a problem.

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21 Apr 2012 - 22:19
johnf93426's picture
2
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It is only normal.

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23 Apr 2012 - 19:08
mssla20468's picture
1
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I'm curious. What are they refering to? Mom or milk being best friend to oreo? After all Mom IS milk... LOL I have NO problem with the picture but, my supper straight friends will. Not everyone can admit oreos are best with milk.

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23 Apr 2012 - 20:33
jbcnh45251's picture
1
comments

absolutely, I agree completely with all of the above! Besides, it's never too late to introduce Oreos to kids. . . :)

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