18 April 2012 - 11:36am | posted by | 0 comments

Casabu launches digital engagement campaign with Magnetise

Casabu launches digital engagement campaign with MagnetiseCasabu launches digital engagement campaign with Magnetise

Casabu, a new daily private sale website for mums, babies and kids, has today unveiled a digital engagement campaign with the Magnetise Group to drive customer acquisition and lead generation around its launch.

Interactive banners will appear on newspaper websites and parenting blogs, offering £5 off a first purchase and promotion that the site provides up to 70% off retail prices.

Rachel Oxburgh, CEO of Casabu, said: “We’ve chosen Magnetise as our partner for lead generation due to their cutting edge, highly measureable pay-per-performance technology capabilities.

“Their campaigns will allow us to build out our membership base quickly and efficiently.”

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

THE CO-OPERATIVE BANK BRAND ADVERTISING CAMPAIGN

30/10/2014
Creating a brand campaign for a high street bank is always...

Rock of Ages on Tour

30/10/2014
CONTRACT START/END DATE September/October 2014 DESCRIPTION...

Reed Learning Personalisation with Sitecore

30/10/2014
Reed Learning, a leading provider of training courses and ...

First-time cruisers? It soon becomes a long-term love-in…

29/10/2014
Since July 2013, Cruise Nation and Rooster PR have been on...

Brand Campaign for 123RF

28/10/2014
The Challenge Help 123RF stand out against big-name image...