9 April 2012 - 11:18am | posted by | 0 comments

Typhoo chooses social media campaign video competition winner

Typhoo Tea chooses social media video winner having worked alongside students from John Moores University for a social media project.

The project, part of the Typhoo UniversiTEA Challenge, launched in January and encouraged students to pitch to create a social video to help the brand reach a younger audience through a digital marketing campaign.

From the resulting entries, five finalists were selected to bring their ideas to life, with the videos each running across all of Typhoo’s social media channels, and an official screening held in Liverpool at the end of last month, with the winner being announced by CEO Keith Packer.

The winner was Joe Woodhouse, with his video ‘Going Tea Total for 00!’.

In total, the videos were viewed over 4,300 times.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Cotswolds Distillery Inaugural Release

23/10/2014
The first ever Cotswolds Dry Gin from the first 10 runs at...

Jurlique's #AgelessBeauties Twitter Party Increases Sales!

22/10/2014
To celebrate Jurlique’s latest product range launch; Nutri-...

EMCAS

22/10/2014
OVERVIEW Financial mis-selling is an ever-growing issue –...

Visit Wales - creating romantic breaks

22/10/2014
Delivering 1000% increase in 'romantic' traffic Challenge...

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...