5 April 2012 - 10:16am | posted by | 0 comments

Caledonia Best unveils golf video as part of new competition

Caledonia Best, the new ale from Tennent Caledonian, has launched a short golf video as part of its competition which will allow two consumers the chance to win a one-on-one lesson with Ryder Cup winner Sam Torrance.

The video shows Torrance giving tips to footballers Scott Brown and Steven Whittaker, as part of the initiative for golf activity results from a new commercial partnership with Torrance.

Sam Torrance commented: “The boys were great to work with, both have solid golf games and we had a great time filming. Somehow I think they took my advice too far though.”

John Gilligan, sales managing director of Tennent Caledonian, said: “Tennent Caledonian is delighted to offer two lucky winners, in addition to two of Scotland’s finest footballers, the opportunity to hone their techniques with such an iconic Scottish golfer.

“The competition heralds the start of an exciting year for the brand and we look forward to announcing a range of new trade and consumer initiatives over forthcoming months.”

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