3 April 2012 - 7:59am | posted by | 3 comments

SapientNitro appoints new director of experience design

Daniel HarveyDaniel Harvey

SapientNitro has appointed Daniel Harvey, a former creative director at New York’s R/GA, to be its new director of experience design.

During his stint in the Big Apple Harvey was responsible for overseeing the creative direction of Verizon and designing new brand platforms for HBO, Fidelity, CNN, Walmart, Target, Purins, Disney and Microsoft.

He also worked with Reuters to realise the first dynamic advertising supported digital sign at Times Square.

Harvey said: “There’s a lot to like about SapientNitro. Its solid digital foundation, genuine creative freedom and drive to succeed – it was all too good to pass up. They’ve demonstrated a keen understanding of how brands need to function today from brands-as-interface to ownable behaviours and more. I’m eager to help contribute to that.”

Malcolm Poynton, Chief Creative Officer Europe, SapientNitro, says: “We’re excited to have Daniel join our London team of Idea Engineers – his fantastic expertise will take our offering to the next level in helping redefine how brands connect with consumers. Daniel will play a key role in our connected thinking from an Experience Design perspective, pushing further our already significant new business and creative successes alike.”

Comments

4 Apr 2012 - 22:38
lokyc17686's picture

Looks like sapient's new recruiting program is helping bums find jobs in the corporate world. Snazzy. Sapient Fo Lifeee

0
0
4 Apr 2012 - 22:54
rizaq20258's picture

Look like Sapient's "Help The Homeless Find Jobs" recruiting program is off to a great start! Sapient Fo Lifee!!! Snazzy Hairdoo.

0
0
24 Apr 2012 - 20:36
najam83897's picture

i would like to be a part of Sapient too..... my profile can be seent here: www.dinxstudio.com regards

0
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Sports Bra Award Win

19/12/2014
Our super-star lingerie client, Wacoal Eveden, is...

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...