28 March 2012 - 11:52am | posted by | 0 comments

Tunisia looks to lure UK visitors with new ad campaign

New visitor campaign for TunisiaNew visitor campaign for Tunisia

The Tunisian National Tourist Office is launching a new advertising campaign which it hopes will attract more UK visitors to the Mediterranean country.

The tourist board has launched the 'more to celebrate' campaign as it looks to entice visitors back to the country in the wake of the Jasmin Revolution.

“We all know tourism in Tunisia took a hit following the Jasmin Revolution, but British visitors have been quick to return and the UK is now our third most important market,” said Wahida Jaiet, Tunisia's tourism director for the UK and Ireland.

The campaign has been created by London ad agency Fox Kalomaski Crossing, and will run from 2 April on bus sides across the UK.

National rail, print and online media activity will run throughout April, May and June.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Jurlique's #AgelessBeauties Twitter Party Increases Sales!

22/10/2014
To celebrate Jurlique’s latest product range launch; Nutri-...

EMCAS

22/10/2014
OVERVIEW Financial mis-selling is an ever-growing issue –...

Visit Wales - creating romantic breaks

22/10/2014
Delivering 1000% increase in 'romantic' traffic Challenge...

Recruitment campaign

21/10/2014
Thermal Systems are an international client based in...

Retargeting on Facebook by the Numbers 2014

20/10/2014
Since the successful launch of retargeting in the News Feed...