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Eurolines appoints Walker Agency for consumer site redesign

Eurolines UK, a part of National Express, has appointed the Walker Agency to design and develop its new consumer website. The Walker Agency, which also holds the advertising account for the company, will design a website which is compatible for tablet and smartphone users. Sue Gee, head of sales and marketing at Eurolines UK, said: “We are really excited to be working with The Walker Agency in developing our new site. Eurolines is a great brand with a strong offer that is really popular with the youth sector. We look forward to launching a brand new site that is full of personality and resonates with our target audience.” Daryl Irvine, digital creative director of the Walker Agency, added: “There is a great opportunity to create a site that delivers for both the business and customers alike. We aim to build the brand through the redesign at the same time as increasing seat sales. Imbuing the site with the Eurolines’ personality is key.”

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