15 March 2012 - 3:09pm | posted by | 0 comments

Cadbury Dairy Milk creates shop of cards for people to write messages of support to Team GB

Cadbury Dairy Milk creates shop of cards for people to write messages of support to Team GBCadbury Dairy Milk creates shop of cards for people to write messages
Cadbury Dairy Milk creates shop of cards for people to write messages of support to Team GB
Cadbury Dairy Milk creates shop of cards for people to write messages of support to Team GB
Cadbury Dairy Milk creates shop of cards for people to write messages of support to Team GB

Olympic sponsor Cadbury Dairy Milk has created a sweetshop, constructed entirely of Cadbury Dairy Milk postcards, in Covent Garden to get the public to pledge support to UK athletes ahead of the London 2012 Olympic and Paralympic Games.

Cadbury Dairy Milk Postcard packs are in store now until the first week of April 2012, with the public also able to submit messages to the athletes on a dedicated website.

Over 10,000 messages of support have been written on the walls, with TV presenter Kirsty Gallacher acting as shop keeper for the day.

Don't miss out... Get your Marketing news by email

See all specialist newsletters

28 related companies from Profile Hub:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

New Forest National Park - Young David Attenborough discovers the Tech Creche

21/08/2014
Research conducted by the New Forest National Park...

Case Study | Building Blocks

20/08/2014
Building Blocks's Operations Director and Co-Founder, tell...

Social Media Training

18/08/2014
We love to share what we know and what we've learned about...