14 March 2012 - 4:42pm | posted by | 1 comment

INAUSTIN film asks SXSWers: 'Why are you here?'

Nokia has released a new short film about the SXSW festival, asking attendees at Austin's annual creative shindig just one simple question: 'Why are you here?'

The INAUSTIN film was created by brand experience agency Jack Morton Worldwide, which shot the footage during last year's festival. It was produced by Michael Richards who worked with independent film director David Masters.

Richards said: “We made this film to really get a feeling of what drives people to the SXSW festival. Who they are, why they go, what they are doing there.

"The feedback from the film over the last year has been really positive and most of all, it really gets people excited about going again. It is a festival of ‘do-ers’ unlike any other."

Comments

14 Mar 2012 - 17:05
Sammyleigh17

Is it not SxSWers?

0
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Launching SPLYT with a Social & Media Splash

29/05/2015
Rooster cut through the crowded taxi and sharing economy...

A new collaboration for Zatchels

29/05/2015
What happens when one of the world’s most respected...

Typosaurus - Website Spell Checker

27/05/2015
Spelling Errors. Extinct.  Are you a voracious verbivore or...

Cutting Through The Cards, Candy and Clutter with Savanna Serenades

25/05/2015
Valentine’s Day is a holiday that sees increased spending...

Search campaign increases revenue by 492%

21/05/2015
Hobbycraft had been investing in PPC for a while, but spend...