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Domino’s to launch first TV campaign specifically for its Facebook page with free cookie offer

Domino’s Pizza is offering free cookies to Facebook fans who spend over £10, and is launching its first TV ad specifically for its Facebook page.

The free cookie campaign will run until Sunday, with the TV ad by Big to launch tomorrow.

Simon Wallis, sales and marketing director of Domino’s Pizza, said: “Our Facebook page continues to grow in leaps and bounds.

“We wanted to do something to reward our 475,000 fans and, at the same time, encourage more people to join us on Facebook to share all the great features and activities on our page. We hope they’ll enjoy this sweet treat on us, but fans should get in quick as the cookies are set to go like hot cakes – literally!”

Those who ‘like’ the Domino’s Facebook page will receive a voucher code, issued on the Facebook page, which needs to be entered on the Domino’s website when customers place an order of £10 or more.

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

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