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Infographic: Google+ users are more likely to be male, while Facebook and Twitter are slightly more populated by women

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By The Drum Team, Editorial

March 12, 2012 | 1 min read

Online MBA has unveiled an infographic looking at the demographics of seven different social media websites in the US, comparing gender, age, education and income.

The infographic looks at Facebook, Twitter, Google+, Pinterest, LinkedIn, Reddit and Digg, before looking at the reasons why Americans use social media.

As well as comparing the demographics of each site, it compared the top audience interest and the average time spent on each site – with Facebook found to be the site where users stay the longest, at 23.20 minutes, compared to Digg having an average of 6 minutes.

A Case Study in Social Media Demographics

Via: Online MBA Resource

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