Dizzee Rascal teams up with Coca Cola for Olympic ticket giveaway
Coca Cola has announced that it has teamed up with rapper Dizzee Rascal to offer fans of the carbonated drink the chance to win tickets to the London 2012 Olympics and Paralympic Games every 2012 seconds.
The partnership will also include a number of ‘money can’t buy VIP experiences’ including hospitality and travel throughout the months of March and April.
On pack promotions will be emblazoned on cans of Coca Cola, Diet Coke and Coca-Cola Zero, including a special code, which must be input on the Coke website or via text message for a chance to win.
This will be accompanied by a ‘Move to the Beat’ campaign which includes a specially created Coca Cola Olympics song, sung by vocalist Katy B, an attempt to fuse music and sport to engage more teenagers with the Games.
Dizzee Rascal meanwhile will act as an ambassador for Coca-Cola’s Future Flames campaign which is seekling inspirational young people to carry the Olympic flame during the torch relay.
Dizzee Rascal said: "The London 2012 Olympic and Paralympic Games are nearly here! Coca-Cola has some seriously hot tickets up for grabs, giving even more people the chance to be part of the magic this summer. Don't miss out on this last chance to attend the Games in style."