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Social Investment Scotland unveils new branding with 39 Steps

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By The Drum Team, Editorial

March 5, 2012 | 2 min read

Social Investment Scotland has unveiled a new brand identity and website, created by 39 Steps.

The navy and lime logo aims to promote a strong corporate identity which communicates the credibility of the organisation, while the strapline ‘supporting growth in our communities’ puts forward its social objectives.

Alastair Davis, SIS chief executive, said: “Our goal as a funder of Scotland’s third sector is to support growth in our communities. The new look for Social Investment Scotland will help us achieve this goal by raising our visibility as the first port of call for community enterprises and social businesses looking for funding. The new brand will also help us to raise our profile amongst potential investors looking for a social return on their funds.

“We have designed our new website as a portal for information for our customers. Using both practical advice and customer testimonials, we’ve tried to create a site that is both informative and helpful.

“As part of our marketing push, we will also be distributing a quarterly e-newsletter to current and potential customers to keep them regularly updated with our success stories.”

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