5 March 2012 - 4:16pm | posted by | 0 comments

Nivea releases £1m TV campaign to promote male sensitive range

A £1m TV advertising campaign from Nivea will begin today, aimed at promoting its For Men Sensitive range.

The campaign, created by Draftfcb, will also run in cinemas and be supported through digital activity.

Carat is handling media planning and buying on the campaign.

Don't miss out... Get your Advertising news by email

See all specialist newsletters

6 related companies from Profile Hub, The Drum's modern marketing directory:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

dlc - Responsive website

17/09/2014
dlc is the UK’s leading, independent debt recovery firm,...

Ecommerce Solution for B2B and B2C Retailer

16/09/2014
Talking Tables provides high quality party decorations for...

Peak Scientific Innovation - Brand Communications for US Market

16/09/2014
Peak Scientific is a leading Scottish gas generator...

Messages in the Deep

16/09/2014
“Messages in the Deep” tells the remarkable tale of the...

Launching New Scrabble Format in Digital Era

15/09/2014
The Challenge Launch two new formats of the classic board...