5 March 2012 - 4:16pm | posted by | 0 comments

Nivea releases £1m TV campaign to promote male sensitive range

A £1m TV advertising campaign from Nivea will begin today, aimed at promoting its For Men Sensitive range.

The campaign, created by Draftfcb, will also run in cinemas and be supported through digital activity.

Carat is handling media planning and buying on the campaign.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Cobalt Place

27/11/2014
Digital strategy and fully integrated campaign for...

Arran Aromatics - 25th birthday in-store campaign

27/11/2014
On the strength of a successful eCommerce web build with...

Launch + Sponsorship + Rooster = Social Media Success!

26/11/2014
September 2014 saw Garuda Indonesia launch their new London...