2 March 2012 - 4:56pm | posted by | 0 comments

38 Degrees unveils Save the NHS poster campaign with other

38 Degrees unveils Save the NHS poster campaign with other 38 Degrees unveils Save the NHS poster campaign with other

38 Degress is set to launch its Save the NHS campaign on Monday 5 March, with posters created by other.

The campaign, consisting of 48 and 96-sheet posters, stands against the Health and Social Care bill proposed by David Cameron. A survey of over 1,000 staff members on YouGov found that 66% of NHS staff think that if the government plans go ahead the NHS will suffer.

David Babbs, executive director at 38 Degrees, says: “38 Degrees members voted to use billboard advertising as a new step in our Save the NHS campaign. Everyone trusts their GP to give them the right advice – so hundreds of 38 Degrees members have chipped in to give a voice to NHS staff who don't feel they can trust David Cameron's dangerous plans for the NHS. Together, we're sending a powerful message to David Cameron: it's time to call off his dangerous plans for the NHS.”

Jon Dobinson, executive creative director at other, added: “38 Degrees is really showing the political world how to make an impact with hard-hitting campaigns that change the debate using the full media mix available to modern campaigners and it's great to be a part of that. 38 Degrees illustrates that advertising and online communications can change the world and we're really pleased be involved.”

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