Cinema Procter & Gamble (P&G)

Northern Stars Production unveils Procter & Gamble and the Heritage Lottery Fund as clients

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By The Drum Team, Editorial

March 1, 2012 | 2 min read

Tyneside Cinema’s corporate production offshoot, Northern Stars Production, has announced a list of clients that includes Procter & Gamble, law firm Ward Hadaway and the Heritage Lottery Fund.

Created to allow graduates of Tyneside Cinema’s Northern Stars media academy to produce professional corporate films and commercials, Northern Stars Production will evolve to target multiplatform opportunities across factual television, drama and interactive media.

More partnerships are expected to be announced in the coming weeks.

Ian Fenton, director of Northern Stars, said: “We offer a professional production service to clients to achieve their commercial and brand objectives. At the same time, Northern Stars Production is a unique proposition that will benefit business, the film industry and the region’s most exciting new talents.

“Not only have our clients received a first-rate production service, they have also had the opportunity to boost their corporate social responsibility credentials. We expect several more high-profile companies to follow suit over the coming months.”

Sir Ridley Scott, whose credits include Alien, Gladiator and Blade Runner, said of the project, said: “I commend the project of Northern Stars in encouraging young people to enter into the film industry and wish the participants well in their endeavours.”

Cinema Procter & Gamble (P&G)

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