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Ad of the Day: Lactofree - Hedgehogs

Hedgehogs are intolerant of cow's milk so this is a neat way of drawing attention to the allergy-busting properties of the advertised product. It's also pretty cute so it's win win... even more so if you work as a hedgehog wrangler as this is the first significant gig for the woodland creature in a very long time. Agency: Wieden + Kennedy Creative Team: Hollie Newton TV Producer: Anna Smith Film Prod Co: Stink Director: Paul King Producer: Andrew Levene Dir of Photography: Peter Ellmore Production Designer: Gary Williamson Post-Prod House: The Mill Editing House: Cut+Run Editor: Julian Tranquille

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