24 February 2012 - 4:00pm | posted by | 0 comments

Kraft Foods names five agencies on consumer PR register

Kraft Foods names five agencies on consumer PR registerKraft Foods names five agencies on consumer PR register

Kraft Foods has named the five PR agencies which will handle its consumer PR roster.

The agencies chosen were: PrettyGreen, JCPR Edelman, GolinHarris, Hill + Knowlton Strategies and Cake.

PrettyGreen currently works for Kraft brand Cadbury, and GolinHarris and Hill + Knowlton have also worked for brands before the contract was announced.

The process began last summer.

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