23 February 2012 - 5:06pm | posted by | 0 comments

Volvic appoints MEC as its digital agency

New digital agency for VolvicNew digital agency for Volvic

Volvic has appointed MEC Interaction to handle its digital strategy for 2012.

MEC was appointed following a competitive pitch that included undisclosed PR, social media and full-service digital agencies.

Sophie Brooks, senior brand manager at Volvic, said: "Establishing our digital platforms to engage our consumers will be vital in communicating our brand values."

Richard Stanton, deputy head of digital strategy, added: "Brands now live in the openness of social media and this is a great opportunity to for us to communicate Volvic’s true brand identity."

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Sports Bra Award Win

19/12/2014
Our super-star lingerie client, Wacoal Eveden, is...

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...