21 February 2012 - 10:26am | posted by | 2 comments

Aston Martin teams up with Hackett for new campaign

Aston Martin teams up with Hackett for new campaignAston Martin teams up with Hackett for new campaign

Two of Britain’s biggest brands, Hackett London and Aston martin, are teaming up to launch a new campaign created by BSTREET London.

It will be the luxury menswear retailer’s first ever global campaign and will see them give away an Aston Martin V8 Vanquish to one lucky punter.

Hackett's Managing Director, Vicente Castellano, said, "This is our first major promotional campaign that will also be a world first. BSTREET have offered outstanding creativity and customer insight whilst having the network to deliver our campaign in record time."

BSTREET's Managing Director, Nigel Owens added, “We are proud to be working with such an “Essentially British” brand in Hackett London, to deliver a global retail world first across multiple marketing disciplines.”

The campaign will run in ten countries from late February and will include a retail, digital and social media presence.

Comments

21 Feb 2012 - 11:05
graeme_longstaff's picture

what's next Rockport team up with Bentley?

0
0
21 Feb 2012 - 19:50
richardgooch's picture

BSTREET sounds like a government's road safety campaign

0
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Typosaurus - Website Spell Checker

27/05/2015
Spelling Errors. Extinct.  Are you a voracious verbivore or...

Cutting Through The Cards, Candy and Clutter with Savanna Serenades

25/05/2015
Valentine’s Day is a holiday that sees increased spending...

Search campaign increases revenue by 492%

21/05/2015
Hobbycraft had been investing in PPC for a while, but spend...

PG tips

21/05/2015
The definitive article Decades of evolutionary pack changes...

Raise a glass to Private Dining Room's online visibility

20/05/2015
Private Dining Rooms, an online venue finder, initially...