10 February 2012 - 10:29am | posted by | 1 comment

Love collaborates with Peter Saville on Manchester album 'Thirty One'

Thirty OneThirty One

Creative agency Love has collaborated with Peter Saville to create the concept and design for Thirty One - a new album of Manchester-made music which is being released on behalf of the Factory Foundation.

Launched in memory of Tony Wilson, the Factory Foundation aims to empower young people to change their lives through the creative industries.

All profits from the album, which features rare and exclusive songs from the likes of Elbow, Delphic and Mr Scruff, will go to CALM (the campaign against living miserably), a registered charity that has its roots in Manchester.

Love's creative head, Chris Myers, said: “CALM’s helpline is currently open for four days a week. We were asked to concept and design an album that would raise money towards opening the helpline for seven nights a week.

“We wanted to create something that reflects the generous spirit of CALM; something tranquil, something about communication, and something definitively Manchester.

“So, from a Manchester creative agency, an iconic Manchester designer, a Manchester photographer and Manchester musicians: a beautiful scene of Manchester - 31 songbirds representing 31 contributing artists, at rest together on a telephone wire, at the dawn of a new day. Super minimal and serene, the album cover evokes positive feelings of the power of listening, of strength in numbers and of a place called home.”

Thirty One has been curated and compiled by former Hacienda DJ Dave Haslam. Photography was taken in Manchester by Thomas Cockram.

Don't miss out... Get your Marketing news by email

Comments

23 Apr 2012 - 15:23
peter15381's picture
43
comments

Nice.

0
0

Write Your Comment

New to The Drum

You will be sent a verification email. Click on the link in the email to post your comment.

Directory Latest