Praxa appoints Hot Tin Roof to raise company profile

IT company Praxa has appointed Hot Tin Roof PR to raise its profile and build the reputations of its founders as opinion formers.

The Edinburgh based company has also asked the PR agency to position it as a powerful, independent force in the business intelligence and web app development.

Allan Sheriffs, Praxa director, said: “This is an exciting time for us as we look to develop new products and services, and move into new markets. Hot Tin Roof have an excellent reputation for delivering results, and we believe they have the skills and experience to help us maximise these opportunities and aid our ambitious business objectives.”

Sarah Lee, Hot Tin Roof’s director, added: “Despite the current economic climate, the Scottish technology industry is a vibrant and growing sector. We are delighted to be working with Praxa, and look forward to building their reputation as a leading force in the Business Intelligence and web app development communities.”

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