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Ad of the Day: McDonald's - First Day

This lovely commercial for McDonald's concentrates on a man who feels utterly overwhelmed on his first day at work. To be fair, anyone in his position would... he's bombarded with information and much of it seems to be coded. He sneaks away to the comfort of familiarity at lunchtime where he spots another newbie similarly afflicted.

Agency: Leo Burnett

Creative Team: Adam Tucker / Justin Tindall

TV Producer: Graeme Light

Film Prod Co: Gorgeous Enterprises

Director: Vince Squibb

Post-Prod House: MPC

VFX Producer / Supervisor: Alicia Richards

Editing House: The Quarry

Editor: Scot Crane

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The Drum is a global media platform and the biggest marketing website in Europe. We produce The Drum magazine, 30 awards and events and manage The Drum Network which aims to make independently minded agencies more successful. We also help brands find the right agencies to work with through the Recommended Agency Register (RAR).

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