31 January 2012 - 9:21am | posted by | 0 comments

Strong Twitter & LinkedIn ad growth predicted

Strong Twitter & LinkedIn ad growth predictedStrong Twitter & LinkedIn ad growth predicted
Strong Twitter & LinkedIn ad growth predicted

Ad revenue at social networking sites Twitter and LinkedIn is projected to see robust growth for the foreseeable future, according to research by eMarketer.

Looking at paid for advertising only the analysts projected an 83% increase in Twitter ad revenues to $260m and a 46.1% increase in LinkedIn revenues to $226m for 2012.

Twitter is seen as benefitting from robust growth in ad revenues through to 2014 albeit gradually tapering off in percentage change terms.

LinkedIn shares a very similar profile although the professional portal remains streets ahead in terms of non-US revenue with around a third of its earnings generated beyond US shores.

Twitter by contrast is heavily dependent on its home territory, drawing 90% of its revenues from American turf.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Launch + Sponsorship + Rooster = Social Media Success!

26/11/2014
September 2014 saw Garuda Indonesia launch their new London...

University of Aberdeen - Graduate Business School brochure

25/11/2014
Background:  999 Design has enjoyed a long working...

We delivered a 265% increase in ROI year-on-year for Pandora UK.

25/11/2014
Pandora designs, manufactures and markets, hand-finished,...

In The Snow Magazine Front Cover

20/11/2014
Front cover from a fashion shoot in Zermatt earlier this...