16 January 2012 - 2:56pm | posted by | 0 comments

Audley Travel creates new advertising campaign with Front

Audley Travel creates new advertising campaign with FrontAudley Travel creates new advertising campaign with Front

Audley Travel has launched a new advertising campaign created by Front, with the aim of attaining cut-through whilst remaining true to the brand.

The main goal of the press campaign is to communicate the travel company’s main offering of ‘specialist and local knowledge’. Front also created a new brand promise as part of the campaign, ‘Travel your way’, building on the theme of creating bespoke travel plans.

Joe Chetcuti, director at Front, said: “Audley Travel is a respected name in the travel sector and this new campaign will – hopefully – help to solidify its position via considered, engaging and relevant executions.”

The campaign will now be running in a select number of quality broadsheet publications, including; The Times, The Telegraph and The Guardian.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

British Triathlon Federation – Commonwealth Games social media campaign

30/09/2014
Winning a competitive pitch was only the first stage in our...

The K'NEX best thing

29/09/2014
The Challenge To re-invigorate the K’NEX construction brand...

New Balance Virtual Learning Environment

25/09/2014
Helping New Balance to develop a word class Virtual...

The Twitter #snowpixel Challenge

23/09/2014
Last Christmas, We Love Digital invented an entirely new...