16 January 2012 - 2:56pm | posted by | 0 comments

Audley Travel creates new advertising campaign with Front

Audley Travel creates new advertising campaign with FrontAudley Travel creates new advertising campaign with Front

Audley Travel has launched a new advertising campaign created by Front, with the aim of attaining cut-through whilst remaining true to the brand.

The main goal of the press campaign is to communicate the travel company’s main offering of ‘specialist and local knowledge’. Front also created a new brand promise as part of the campaign, ‘Travel your way’, building on the theme of creating bespoke travel plans.

Joe Chetcuti, director at Front, said: “Audley Travel is a respected name in the travel sector and this new campaign will – hopefully – help to solidify its position via considered, engaging and relevant executions.”

The campaign will now be running in a select number of quality broadsheet publications, including; The Times, The Telegraph and The Guardian.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Cobalt Place

27/11/2014
Digital strategy and fully integrated campaign for...

Arran Aromatics - 25th birthday in-store campaign

27/11/2014
On the strength of a successful eCommerce web build with...

Launch + Sponsorship + Rooster = Social Media Success!

26/11/2014
September 2014 saw Garuda Indonesia launch their new London...