13 January 2012 - 8:22am | posted by | 0 comments

Rufus Olins appointed as chief executive of Newspaper Marketing Agency

Rufus Olins appointed as chief executive of Newspaper Marketing AgencyRufus Olins appointed as chief executive of Newspaper Marketing Agency

Rufus Olins has been appointed as chief executive of the Newspaper Marketing Agency (NMA).

Formerly deputy city editor at the Sunday Times, Olin has also held the role of editor of Management Today and spent a decade at Haymarket Media.

He takes over from Maureen Duffy, who was responsible for launching the NMA in 2003.

Media pundit, Roy Greenslade, writing in The Guardian quotes Paul Hayes, the NMA's chairman, as describing Olins's appointment as "perfect" because he "totally understands newspapers and his passion for quality journalism shines through."

Hayes added: "He's also a talented and well-connected business leader with deep understanding of research, insight and digital opportunities. He will be a compelling ambassador for the power of our medium as a commercial partner in the multi-platform world."

The NMA is funded by newpaper publishers Guardian News & Media, Independent Print, Associated Newspapers, Trinity Mirror, News International and Telegraph Media Group.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...

Helping a new fitness brand get into shape

12/12/2014
A new concept in gym fitness is being developed and we’re...