11 January 2012 - 10:06am | posted by | 0 comments

Gola Classics launches 'Born in Britain' ad campaign

Gola Classics promotes British rootsGola Classics promotes British roots

Sports brand Gola Classics has launched a new ad campaign celebrating its British heritage.

Created by Huddersfield agency Sharp, the new ads feature models striking sporting poses at iconic London locations including the London Eye, Tower Bridge, Trafalgar Square and the Houses of Parliament.

The campaign comes with the new tagline 'Born in Britain' and carries the message that Gola's sportswear has been made on these shores since 1905.

Donna Hill, marketing manager for Gola, said: "We are really pleased with the new direction the 2012 ad campaign has taken, we wanted to capitalise on the euphoric wave of patriotism that will sweep the UK in 2012 by reinforcing Gola’s British credentials and vast sporting heritage."

Don't miss out... Get your Advertising news by email

See all specialist newsletters

6 related companies from Profile Hub, The Drum's modern marketing directory:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

East Coast – I Love Trains

22/09/2014
From 11-17 August East Coast Main Line are celebrating the...

Naming, Identity & Interior Design

22/09/2014
The Challenge To help two business partners with differing...

AVCA - The heart of African VC and PE

19/09/2014
The African Private Equity and Venture Capital Association...

BWP gets colourful with K3

18/09/2014
K3 approached BWP Group to help them design and build a...

dlc - Responsive website

17/09/2014
dlc is the UK’s leading, independent debt recovery firm,...