Help us improve our website. If you have any feedback please let us know.

Any Plans Tonight? Sexual health posters hit Manchester streets

Ready to roll

Manchester City Council has launched a cheeky sexual health campaign aimed at youngsters in the city.

Created by the council's in-house agency M.Four, the visual puns dotted around the city aim to get Mancunian teenagers thinking about contraception when they are planning a night out.

Craig Green, communications directorate at M.Four, said: "Getting the tone right was vital. I really didn't want to alienate our audience by being too authoritative, so I went for really playful imagery – a kind of visual pun designed to grab attention and raise a smile.

"I wanted it to be a bit cheeky, but not offensive; something teenagers would notice and talk about."

The posters promote the Any Plans Tonight website, which acts a guide to contraception and sexual health in Manchester.

Staff Writer

The Drum is all about modern marketing and media. In addition this website and The Drum magazine, the company is also responsible for the Recommended Agency Register - which aims to match the right agencies with the rights clients - and MiNetwork, an organisation which aims to make independently minded agencies more successful.

All by Staff