11 January 2012 - 11:46am | posted by | 1 comment

Any Plans Tonight? Sexual health posters hit Manchester streets

Ready to rollReady to roll
Any Plans Tonight? Sexual health posters hit Manchester streets
Any Plans Tonight? Sexual health posters hit Manchester streets
Any Plans Tonight? Sexual health posters hit Manchester streets

Manchester City Council has launched a cheeky sexual health campaign aimed at youngsters in the city.

Created by the council's in-house agency M.Four, the visual puns dotted around the city aim to get Mancunian teenagers thinking about contraception when they are planning a night out.

Craig Green, communications directorate at M.Four, said: "Getting the tone right was vital. I really didn't want to alienate our audience by being too authoritative, so I went for really playful imagery – a kind of visual pun designed to grab attention and raise a smile.

"I wanted it to be a bit cheeky, but not offensive; something teenagers would notice and talk about."

The posters promote the Any Plans Tonight website, which acts a guide to contraception and sexual health in Manchester.

Comments

12 Jan 2012 - 03:52
skylover's picture

herpesdateonline.c o m focuses on providing a safe dating & support community for singles and friends living with HERPES / HPV to find love and support! It has services of HERPES blog, HERPES forum, Ask Counselor, Real inspirational Stories, Photos of HERPES and other general dating.

0
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Sports Bra Award Win

19/12/2014
Our super-star lingerie client, Wacoal Eveden, is...

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...