19 December 2011 - 10:41am | posted by | 0 comments

Cola-Cola Enterprises and Powerade renew Rangers sponsorship

Cola-Cola Enterprises and Powerade renew Rangers sponsorshipCola-Cola Enterprises and Powerade renew Rangers sponsorship

Cola-Cola Enterprises (CCE) and Powerade have renewed their sponsorships with Rangers Football Club for another two years.

For over a decade CCE has been the official drinks supplier and Powerade has been the official hydration partner.

The sponsorship deal includes a number of assets at CCE’s disposal for promotional purposes including signed shirts, player appearances and access to the pitch.

Ali Russell, chief operating officer at Rangers Football Club, said: “Rangers have formed a solid partnership with Coca-Cola Enterprises over the past decade and we are delighted to extend our relationship for another two years.

“The new deal benefits the Club on and off the pitch as our supporters will be able to enjoy a range of promotions from Coke Zone while our players will benefit from Powerade’s hydration expertise.”

Alan Halliday, regional director of CCE, added: “2012 will be a massive year for sport with UEFA EURO 2012 and the London 2012 Olympic and Paralympics Games coming to Great Britain. As part of our commitment to sport we are delighted to continue our partnership with one of the biggest clubs in Scottish football.”

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