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Which? Conversation allows consumers to make a positive impact

This case study outlines how Which? Conversation has allowed Which? to become the voice of UK consumers. The blog was developed to gather comments from consumers which could then be used to feed back to the industry and achieve positive change.

The case study highlights:

  • The blog has helped Which? to become the voice of UK consumers
  • How comments have been used to achieve change
  • How Which? Conversation compares to its competitors
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