The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Baxters

Baxters extends range with Chilli bowl launch

Author

By The Drum Team, Editorial

November 7, 2011 | 1 min read

Baxters has expanded its range with the launch of its new Chilli Bowls.

The chilli will be on-shelf from this month, retailing at around £1.99 with three different recipes; Beef Chilli, Hot Beef Chilli and Bean & Vegetable Chilli.

Elaine Tewnion, marketing manager for Baxters, said: “All too often consumers have to compromise on taste when looking for a convenient meal solution. We want to provide consumers with a range of chilli recipes that deliver on both counts, making it simple to get the taste of home on the go.”

Baxters

More from Baxters

View all

Trending

Industry insights

View all
Add your own content +