1 November 2011 - 8:22am | posted by | 0 comments

UK Social gaming sector worth around £400m by 2015 says Enders Analysis

UK Social gaming sector worth around £400m by 2015 says Enders AnalysisUK Social gaming sector worth around £400m by 2015 says Enders

Social gaming in the UK is expected to be worth up to £400m by 2015, predicts Enders Analysis.

The research company has produced a presentation on the social gaming market within the UK, examining consumer spend on games software.

While this has been flat for the previous two years, the sector has seen ‘rapid growth’ in PC-based social gaming, with free-to-play games and viral marketing through social networks, particularly Facebook, proving effective.

As a result, social gaming through PC, mobile and tablets could be worth £400m within the next four years, with much of this revenue driven by ‘social’ layers being added to existing gaming franchises.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

University of Aberdeen - Graduate Business School brochure

25/11/2014
Background:  999 Design has enjoyed a long working...

We delivered a 265% increase in ROI year-on-year for Pandora UK.

25/11/2014
Pandora designs, manufactures and markets, hand-finished,...

Maximising an Industry Changing Story

24/11/2014
In November 2014, WOW air announced £99 fares (yes, that’s...

In The Snow Magazine Front Cover

20/11/2014
Front cover from a fashion shoot in Zermatt earlier this...