31 October 2011 - 12:06pm | posted by | 3 comments

'Football university' UCFB appoints head of marketing

Sali Midjek-ConwaySali Midjek-Conway

UCFB, the new higher education institution which offers degrees in football business, has appointed a head of marketing.

Sali Midjek-Conway, who has worked in education marketing for a decade, will be responsible for planning and coordinating UCFB's marketing and recruitment campaigns.

UCFB, which is based at Burnley FC's Turf Moor stadium, opened in September and claims to be unique in offering football business degrees. It runs the courses in partnership with Bucks New University.

Midjek-Conway said: “It is not often that you get a chance to work for a completely unique institution like UCFB from the moment it opens its doors, and there is such a buzz around it, making it a really exciting place to work.

“I’m looking forward to telling the UCFB story to as many prospective students possible, and to help UCFB to become a world-leading academic institution.”


31 Oct 2011 - 12:25
will_atkinson's picture

No comment

1 Nov 2011 - 14:32
Mr X's picture

“I’m looking forward to telling the UCFB story to as many prospective students possible, and to help UCFB to become a world-leading academic institution.”

Watch out Oxford, Cambridge, UCL, Bristol, Imperial, Edinburgh...

The thought of some poor kid forking out hard cash for a 'degree' in football business makes me want to weep. These pseudo academic courses will hopefully fall by the wayside as the commercial reality of spending £9k a year for a degree kicks in. I remember years ago laughing at an American institution offering 'degrees' in Car park Management...

Are there no checks that can stop such institutions from fleecing students for a worthless bit of paper?

31 Jan 2012 - 14:08
timfi15688's picture

@Mr X before making unjust comment about the university course do some research, the course contains all the same core studies a degree in Business at any other Uni would offer.

The difference is that this course will give people an industry related qualification which means they will come out with a degree that not only takes them into the world of business but also gives them an edge on all the other business students.

i am a student looking to go to Uni this year and i have applied to both UCFB and Durham, I’m picking UCFB over Durham, because of the UCFB unique qualification which will propel me into the business world.

Ps. UCFB are only charging 6k a year which is dirt cheap compared to every other uni is the land.


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