27 October 2011 - 3:40pm | posted by | 0 comments

Socialbakers acquires Social RSS as it continues European expansion drive

Socialbakers acquires Social RSS as it continues European expansion driveSocialbakers acquires Social RSS as it continues European expansion

Social media analytics company Socialbakers has announced the acquisition of Social RSS as it continues its aggressive growth plans.

The company received initial funding last month from Earlybird Venture Capital, which led to the acquisition of Checkfacebook.com, and now this second acquisition has been completed as the company plans to expand its European presence.

Social RSS was launched at the end of 2008 as an application for Facebook and allows users to add blogs and other favourite feeds to their profiles.

Socialbakers has also begun to roll out new services to support Google+ aimed at reaching over 250,000 marketing professionals, supporting all major social media networks to build and manage their media presence and monitor engagement.

"We are seeing unprecedented demand from companies for more sophisticated consumer behaviour analyses that can be mined from Facebook pages, places, applications, the Facebook platform, Facebook advertising prices, all in real-time, " said Jan Rezab, CEO of Socialbakers. "We have helped many of our European customers get far ahead of their competitors in many geographies. We have successfully captured the European markets with UK, Germany, Turkey, Poland, and Spain in the lead. Our recent acquisitions allow us to triple our reach and we have aggressive plans to capture additional markets in the United States, Brazil and other non-European countries."

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Sports Bra Award Win

19/12/2014
Our super-star lingerie client, Wacoal Eveden, is...

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...