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Ad Of The Day: Marks & Spencer - Apple Strudel

There have been so many wonderful examples of great food photography produced by this campaign that we hesitate to suggest this might be the best ever but we really think it might be. It's an absolutely copybook example of how to make food look sensational and there won't be enough Apple Strudel on M & S's shelves to meet the demand.

Agency: RKCR/Y&R

Creative Team: Ted Heath / Paul Angus

Film Prod Co: Steam Media

Director: Charlie Stebbings

Producer: Dominic Seymour

Editing House: Marshall Street Editors

Editor: John Mayes

Every day, advertising review website Reviews chooses an advert currently running on UK screens as a stand out piece of creative, while offering and evaluation of the work.

Ishbel Macleod

I'm social media manager from The Drum.

I also cover social media news.

All by Ishbel