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Ad Of The Day: Marks & Spencer - Apple Strudel

There have been so many wonderful examples of great food photography produced by this campaign that we hesitate to suggest this might be the best ever but we really think it might be. It's an absolutely copybook example of how to make food look sensational and there won't be enough Apple Strudel on M & S's shelves to meet the demand.

Agency: RKCR/Y&R
Creative Team: Ted Heath / Paul Angus
Film Prod Co: Steam Media
Director: Charlie Stebbings
Producer: Dominic Seymour
Editing House: Marshall Street Editors
Editor: John Mayes

Every day, advertising review website Reviews chooses an advert currently running on UK screens as a stand out piece of creative, while offering and evaluation of the work.

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