13 October 2011 - 4:28pm | posted by | 1 comment

British Gas modernises brand with new logo by CHI & Partners

British Gas modernises brand with new logo by CHI & PartnersBritish Gas modernises brand with new logo by CHI & Partners

British Gas is modernising its logo for the first time in 17 years with CHI & Partners.

The advertising agency designed the new logo, which changes the traditional flame to a partially green leaf-shaped flame, in an attempt to improve awareness of the company’s broader energy offerings.

The new branding will roll out between now and January.

Don't miss out... Get your Design news by email

Comments

14 Oct 2011 - 13:10
Halal_Fish's picture

I would of thought an image of a gasman mugging a pensioner would be more inline with their business model.

0
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Agency51 Design & Development - Women Make Waves

22/07/2014
Challenge. Women Make Waves is a new online blog network...

Swoon Editions

22/07/2014
The Client Swoon Editions is an online furniture brand that...

Asda Store Proposition Intranet

17/07/2014
The Client Asda is Britain’s second largest supermarket...

Timberland Apparel merchandising

15/07/2014
Six large installations in Milan for footwear and apparel....

Hudson Fuggle: Case study

15/07/2014
We spoke to Sue Higgins Finance Director at creative agency...