Opalbond gets Honest rebrand

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By The Drum Team, Editorial

October 6, 2011 | 1 min read

Health and beauty ingredients firm Opalbond has unveiled its new brand identity created by Cambridge-based Honest.

The agency's brief was to replace Opalbond's "tired and outdated" branding with a fresh and distinctive new identity.

As well as the new branding and positioning line 'your essential partner in health and beauty', Honest also designed and built a new website and an e-marketing campaign to boost traffic.

The rebrand coincided with Opalbond's move to new offices for which Honest designed signage and interior graphics.

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