The Times named Media Brand of the Year at 2011 Fresh Awards
The Times Newspapers were named as Media Brand of the Year at last night’s Fresh Awards in Manchester.
The awards, held at The Point, Lancashire County Cricket Club, Old Trafford, also saw the Grand Prix awarded to BJL Group for its museum exhibition ‘Art in Advertising’ and Feather Brooksbank pick up a gold award in the Media Agency category.
Feather Brooksbank also won gold in the Media Response category and the Strategic Planning or Campaign section.
CBS Outdoor won gold in the Media Idea or Innovation category
The Ambient category saw Golds awarded to Big Communications and BJL for The Lowry and drivemycarhome.co.uk respectively, while The Chase and picked up gold in the Direct Mail section for BBC Wildlife Fund work, as did McCann Erickson Birmingham for its Harley Davidson work.
Self promotion also saw a Gold awarded given to McCann Erickson Birmingham, which also won in the Charity section alongside BJL and The Chase.
BJL took five gold awards in total, while McCann Erickson Birmingham took 8 gold awards, including Recruitment and the Idea that Never Made it category.
The Chase also won Gold in the brand identity category for its work with D&AD, as well as winning the Evolution Green Design Award on then night.
Fresh Creative Awards Results 2011
Broadcast Innovation
Agency: N1 Lab Gold
Title: Interactive Video – The Real Street Fighter
Client: N1 Lab
Credits: Tommaso Mezzavilla Creative Director, Riccardo Rachello Art Director
Agency: driven Bronze
Title: Vimto TV – A Media First
Client: Vimto
Credits: The driven Creative Team
Digital OOH Broadcast
There were no nominations in this category
Radio Campaign
Agency: BIG Communications Bronze
Title: Limping Pirate, Blue Alien, Old Lady
Client: Blockbuster
Credits: Richard Newell Creative, Gareth Hopkins Copywriter
Radio Commercial
Agency: BIG Communications Bronze
Title: Limping Pirate
Client: Blockbuster
Credits: Gareth Hopkins Copywriter, Richard Newell Creative
Agency: BIG Communications
Title: Blue Alien
Client: Blockbuster
Credits: Gareth Hopkins Copywriter, Richard Newell Creative
Agency: BIG Communications
Title: Old Lady
Client: Blockbuster
Credits: Gareth Hopkins Copywriter, Richard Newell Creative
TV or Cinema Campaign
Agency: driven Silver
Title: WBAC
Client: WBAC
Credits: The driven Creative Team
TV or Cinema Commercial
There were no nominations in this category
Art Direction
Agency: The Chase Creative Consultants Gold
Title: D&AD Graduate Academy Campaign
Client: D&AD
Credits: Oliver Maltby Creative Director/Designer, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer, Paul Thompson Photographer, Ben Casey Creative Director
Agency: Purpose Silver
Title: Bullguard Identity
Client: Bullguard
Credits: Stuart Youngs Creative Director, Giles Redmayne Effectiveness Director, Nathan Webb Senior Designer, Cat Cooke Project Manager, Lars Teglbjærg Designer
Agency: Rees Bradley Hepburn Silver
Title: Own A Great
Client: Young British Designers
Credits: Stuart Jackson Art Director, Mike Kalin Copywriter, Elisabeth Hoff Photographer
Agency: hôme advertising and design Bronze
Title: Doll Twiddle Stic
Client: Doll
Credits: Phil Ogrodnik Creative, Stewart Wells Creative, Alistair Lawson Designer, Clive Arrowsmith Photographer
Agency: Origin
Title: MUFC American Tour 2011
Client: Manchester United FC
Credits: Matthew Casey Creative Director
Consumer Advertising
Agency: McCann Erickson Birmingham Gold
Title: Hand Picked (Head Master)
Client: Harley-Davidson Motorcycles
Credits: Shaun Loynds Art Director, Vineet Raheja Copywriter, Adam Humphries Designer, Martin Brent Photographer, Vince McSweeney Executive Creative Director
Agency: Refinery Silver
Title: This is the way
Client: Gardman
Credits: Stephen Bagshaw Art Director
Agency: HPS Group Bronze
Title: Covering Backsides
Client: Considerate Building
Credits: Richard Selbourne Writer/Creative Director, Lynsey Terry Art Director, Mark Cleave Design Team, Jon Sillwood Design Team, Jane von Klemperer Creative Director
Agency: HPS Group
Title: Chocolate Box
Client: Skins Condoms
Credits: Lynsey Terry Writer/Art Director, Richard Selbourne Creative Director, Jane von Klemperer Creative Director
Agency: HPS Group
Title: Lolly
Client: Skins Condoms
Credits: Lynsey Terry Writer/Art Director, Richard Selbourne Creative Director, Jane von Klemperer Creative Director
Copywriting
Agency: BJL Gold
Title: Art In Advertising – Art Critic
Client: BJL/The Lowry
Credits: Tom Richards Creative Director, Pete Bastiman Creative Director
Agency: HPS Group Gold
Title: Covering Backsides
Client: Considerate Building
Credits: Richard Selbourne Writer/Creative Director, Lynsey Terry Art Director, Mark Cleave Design Team, Jon Sillwood Design Team, Jane von Klemperer Creative Director
Agency: Rees Bradley Hepburn Silver
Title: Own A Great
Client: Young British Designers
Credits: Stuart Jackson Art Director, Mike Kalin Copywriter, Elisabeth Hoff Photographer
Illustration
Agency: BJL Gold
Title: Art in Advertising – Typhoo Mug Tree
Client: BJL/The Lowry
Credits: Tom Richards Creative Director, Pete Bastiman Creative Director
Posters (Advertising)
Agency: McCann Erickson Birmingham Gold
Title: Collection
Client: World Vision
Credits: Tim Jones Art Director, James Cross Copywriter, Sam Taylor Designer, Shaun Loynds Art Director, Vineet Raheja Copywriter, Neil Bannister Art Director
Agency: McCann Erickson Birmingham Silver
Title: Accessibility (Cans, Chips, Condoms)
Client: Harley-Davidson Motorcycles
Credits: Shaun Loynds Art Director, Vineet Raheja Copywriter, George Aytoun Designer, Vince McSweeney Executive Creative Director
Agency: Bray Leino Bronze
Title: Fit For School (The New School Run)
Client: Sustrans
Credits: Jack Kramer Creative Director, Anthony Webber Art Director, Adam Bodfish Copywriter, Mike Osborne Typography, James Robertson Account Director
Agency: BIG Communications
Title: Hannibal & Gordon
Client: Blockbuster
Credits: Gareth Hopkins Copywriter, Simon Dilks Art Director
Agency: Origin
Title: MUFC American Tour 2011
Client: Manchester United FC
Credits: Matthew Casey Creative Director
Posters (Design)
Agency: Glad Gold
Title: A Cake Of Peace
Client: Women’s International League for Peace and Freedom
Credits: Dave Burdon Designer
Agency: MARK Silver
Title: Virgin Unite Donation Campaign
Client: Virgin Unite
Credits: Mark Lester Creative Director/ Designer, Toby Edwards Designer, Oliver Wigglesworth Designer
Agency: The Chase Creative Consultants Bronze
Title: A Picture Speaks A Thousand Words
Client: Paul Thompson
Credits: Ben Casey Designer/Copywriter/Creative Director, Peter Richardson Designer/Creative Director, Lionel Hatch Typographer/Copywriter, Harry Heptonstall Typographer, Jim Davies Copywriter, Nick Asbury Copywriter
Agency: The Chase Creative Consultants
Title: D&AD Graduate Campaign
Client: D&AD
Credits: Oliver Maltby Creative Director/Designer, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer, Paul Thompson Photographer, Ben Casey Creative Director
Agency: The Chase Creative Consultants
Title: Tree Hugger
Client: Gavin Martin Associates
Credits: Oliver Maltby Creative Director, Chris Challinor Senior Designer, Rebecca Low Designer, Maria Moore Photographer
Trade Advertising
Agency: BIG Communications Bronze
Title: Cauliflower
Client: Jewson
Credits: Tom Heywood Art Director
Agency: BIG Communications Bronze
Title: Jewson 175th Anniversary (Digger)
Client: Jewson
Credits: Paul Wallett Art Director, Steve Smith Copywriter
Agency: BIG Communications
Title: Mask
Client: Jewson
Credits: Tom Heywood Art Director/Copywriter
Typography
Agency: MARK Gold
Title: Virgin Unite Donation Campaign (help)
Client: Virgin Unite
Credits: Mark Lester Creative Director/ Designer, Toby Edwards Designer, Oliver Wigglesworth Designer
Agency: McCann Erickson Birmingham Gold
Title: Truth is…
Client: Harley-Davidson Motorcycles
Credits: Tim Jones Art Director, James Cross Copywriter, Carl Turner Designer, Vince McSweeney Executive Creative Director, Vineet Raheja Copywriter
Agency: BJL Silver
Title: Warburtons
Client: BJL/The Lowry
Credits: Rob Wilford Typographer
Agency: The Chase Creative Consultants
Title: A Picture Speaks A Thousand Words
Client: Paul Thompson
Credits: Ben Casey Designer/Copywriter/Creative Director, Peter Richardson Designer/Creative Director, Lionel Hatch Typographer/Copywriter, Harry Heptonstall Typographer, Jim Davies Copywriter, Nick Asbury Copywriter
Use of Photography
Agency: The Chase Creative Consultants Gold
Title: D&AD Graduate Academy Campaign
Client: D&AD
Credits: Oliver Maltby Creative Director/Designer, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer, Paul Thompson Photographer, Ben Casey Creative Director
Agency: Cubic Silver
Title: Power/Beauty
Client: Abacus Lighting
Credits: Adam Travis Design Team, Harry Simons Design Team, Christian Buttress Design Team
Agency: hôme advertising and design Silver
Title: Doll Twiddle Stic
Client: Doll
Credits: Phil Ogrodnik Creative, Alistair Lawson Designer, Clive Arrowsmith Photographer
Agency: BJL Bronze
Title: Immortal Sole
Client: Immortal Sole
Credits: Steve Wilkes Copywriter, Simon Hall Art Director
Ambient
Agency: BJL Gold
Title: Art in Advertising – Behind A Great Idea
Client: BJL/The Lowry
Credits: Tom Richards Creative Director, Pete Bastiman Creative Director
Agency: BIG Communications Gold
Title: TAXI
Client: drivemycarhome.co.uk
Credits: Richard Newell Creative, Gareth Hopkins Copywriter, Simon Dilks Designer
Agency: BIG Communications Silver
Title: Slippery When Wet
Client: Minster
Credits: James Thompson Designer
Agency: HPS Group Silver
Title: Hands On
Client: BMI Healthcare
Credits: Lynsey Terry Copy/Design, Richard Selbourne Creative Director, Jane von Klemperer Creative Director
Agency: 375 Creative Limited Bronze
Title: Going Gone Gorilla
Client: Bristol Zoo
Credits: Paul Thomas Art Director, Tom Lane Artist Hand Lettering, Ged Palmer Artist Hand Lettering, Harvey Whitehead Project Manager
Agency: BJL Bronze
Title: Tutankhamun Mummy
Client: The Museum of Museums
Credits: Tom Richards Creative Director, Pete Bastiman Creative Director
Agency: McCann Erickson Birmingham
Title: Litter Pick
Client: Campaign to Protect Rural England
Credits: Mark Lane Art Director, Jon Leigh Copywriter, Paul Griffin Photographer/Director
Charity
Agency: BJL Gold
Title: Check em’ Out
Client: Versus Cancer
Credits: Adrian Dews Creative, David Forster Creative
Agency: McCann Erickson Birmingham Gold
Title: Collection
Client: World Vision
Credits: Tim Jones Art Director, James Cross Copywriter, Sam Taylor, Designer, Shaun Loynds Art Director, Vineet Raheja Copywriter, Neil Bannister Art Director
Agency: The Chase Creative Consultants Gold
Title: Almost Extinct
Client: BBC Wildlife Fund
Credits: Oliver Maltby Creative Director, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer
Agency: Bray Leino Silver
Title: Bin Bag Invitation
Client: Fareshare
Credits: Jack Kramer Creative Director, Anthony Webber Art Director/Designer, Adam Bodfish Copywriter, James Robertson Account Director
Agency: Tayburn Silver
Title: The Yard Annual Report
Client: The Yard
Credits: Judith Reid Designer, Michael O’Shea Design Director, Malcolm Stewart Creative Director
Agency: Bray Leino
Title: Fit for School
Client: Sustrans
Credits: Jack Kramer Creative Director, Anthony Webber Art Director, Adam Bodfish Copywriter, Mike Osborne Typography, James Robertson Account Director
Direct Mail
Agency: McCann Erickson Birmingham Gold
Title: Muscle
Client: Harley-Davidson Motorcycles
Credits: Martin Parkes Art Director, Duncan Bancroft Designer, Vince McSweeney Executive Creative Director, Vineet Raheja Copywriter, George Aytoun Designer
Agency: The Chase Creative Consultants Gold
Title: Almost Extinct
Client: BBC Wildlife Fund
Credits: Oliver Maltby Creative Director, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer
Agency: McCann Erickson Birmingham Bronze
Title: Gaps
Client: Altro
Credits: Tim Jones Art Director, James Cross Copywriter, Rob Tromans Artworker, Vince McSweeney Executive Creative Director
Idea That Never Made It
Agency: McCann Erickson Birmingham Gold
Title: Banana
Client: K-Y Jelly
Credits: Barrie Robinson Art Director, Tim Jarvis Copywriter, James Cross Copywriter, Vince McSweeney Executive Creative Director
Agency: BIG Communications Bronze
Title: Dead Wasp
Client: Rentokil
Credits: Richard Newell Creative, Gareth Hopkins Copywriter
Agency: Refinery Bronze
Title: KaitenBelt
Client: Manchester Arndale
Credits: Stephen Bagshaw Art Director
Low Budget
There are no nominations in this category
Photography
Agency: Cubic Gold
Title: Power/Beauty (three elements)
Client: Abacus Lighting
Credits: Adam Travis Design Team, Harry Simons Design Team, Christian Buttress Design Team
Agency: Rees Bradley Hepburn Bronze
Title: Look Who’s Talking
Client: Eveden Group
Credits: Nick Carter Creative, Paul Ray Creative, Alexander Corbijn Photographer
Recruitment
Agency: McCann Erickson Birmingham Gold
Title: The List
Client: McCann Erickson Birmingham
Credits: Tim Jones Art Director, James Cross Copywriter, Vince McSweeney Copywriter, Duncan Bancroft Designer, Vince McSweeney Executive Creative Director
Agency: Rees Bradley Hepburn Silver
Title: Lorem Ipsum
Client: Rees Bradley Hepburn
Credits: Stuart Jackson Art Director, Mike Kalin Copywriter
Self Promotion
Agency: McCann Erickson Birmingham Gold
Title: The List
Client: McCann Erickson Birmingham
Credits: Tim Jones Art Director, James Cross Copywriter, Vince McSweeney Copywriter, Duncan Bancroft Designer, Vince McSweeney Executive Creative Director
Agency: Rees Bradley Hepburn Bronze
Title: RBH Christmas Workshop
Client: Rees Bradley Hepburn
Credits: Paul Ray Creative, Richard Newell Creative, Mark Butcher Creative (Digital) Craig Jones Creative (Digital) And everyone at RBH in all departments
The Fresh Face of Advertising
Agency: BJL Winner
Title: Alicia and Liane
Client: BJL
Credits: Alicia Ogg Copywriter, Liane Dowling Art Director
Annual Reports/Promotional Brochures
Agency: Purpose Gold
Title: VIEW Magazines Spring/Summer/Autumn/Winter
Client: EFFP (European Farming & Food Partnerships
Credits: Stuart Youngs Creative Director, Paul Felton Senior Designer, Louisa Phillips Project Manager, Amie Herriott Junior Designer
Agency: Purpose Gold
Title: Shortlist Catalogues 1,2,3
Client: Simon Beattie
Credits: Rob Howsam Creative Director, Paul Felton Senior Designer, Amie Herriott Junior Designer, Lynsey Mackay Project Manager
Agency: Tayburn Silver
Title: The Yard Annual Report
Client: The Yard
Credits: Judith Reid Designer, Michael O’Shea Design Director, Malcolm Stewart Creative Director
Agency: MARK Bronze
Title: Manchester Literature Festival 2011
Client: Manchester Literature Festival
Credits: Mark Lester Creative Director/ Designer, Oliver Wigglesworth Designer, Toby Edwards Designer
Applied Graphics
Agency: 375 Creative Limited Silver
Title: Going Gone Gorilla
Client: Bristol Zoo
Credits: Paul Thomas Art Director, Tom Lane Artist Hand Lettering, Ged Palmer Artist Hand Lettering, Harvey Whitehead Project Manager
Agency: Landor Associates Silver
Title: Going beyond signage to provide Therapeutic Distraction
Client: Great Ormond Street Hospital
Credits: Carl Halksworth Design Director, Ben Marshall Creative Director, Josh Leigh Senior Designer
The Evolution Green Design
Agency: The Chase Creative Consultants Winner
Title: Almost Extinct
Client: BBC Wildlife Fund
Credits: Oliver Maltby Creative Director, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Dowling Designer
Agency: Origin
Title: My Challenge
Client: Burrda Sport
Credits: Matthew Casey Creative Director, Simon Allman Design Director, Emma Fairbrother Designer, Ben Hamman Designer
Agency: Tayburn
Title: Acting Up Brochure
Client: Acting Up
Credits: Michael O’Shea Design Director, Malcolm Stewart Creative Director
Agency: Tayburn
Title: Fast Forward Brochure
Client: Fast Forward
Credits: Michael O’Shea Design Director, Malcolm Stewart Creative Director
Brand Identity
Agency: The Chase Creative Consultants Gold
Title: D&AD Graduate Academy Campaign
Client: D&AD
Credits: Oliver Maltby Creative Director/Designer, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer, Paul Thompson Photographer, Ben Casey Creative Director
Agency: Purpose Silver
Title: The Armoury Identity
Client: The Armoury
Credits: Stuart Youngs Creative Director, Paul Felton Senior Designer, Will Kinchin Designer, Alice Javor Senior Project Manager:
Agency: MARK Bronze
Title: Join the Dots
Client: Join the Dots
Credits: Mark Lester Creative Director/ Designer, Olly Wigglesworth Designer, Andy Mosley Designer
Logotypes & Marques
Agency: Glad Silver
Title: Nottingham Jazz Logo
Client: Nottingham Jazz
Credits: Dave Burdon Designer
Agency: MARK Bronze
Title: Join the Dots (Logotype only)
Client: Join the Dots
Credits: Mark Lester Creative Director/ Designer, Olly Wigglesworth Designer, Andy Mosley Designer
Agency: Tayburn
Title: Mirror Shine Valets Business Cards
Client: Mirror Shine Valets
Credits: Michael O’Shea Design Director, Malcolm Stewart Creative Director
Packaging
Agency: The Chase Creative Consultants Silver
Title: Royal Mail Collectibles
Client: Royal Mail
Credits: Richard Scholey Creative Director, Harry Heptonstall Designer, Mika Shephard Designer, Graeme Jenner Illustrator
Agency: Purpose Silver
Title: Bullguard
Client: Bullguard
Credits: Stuart Youngs Creative Director, Giles Redmayne Effectiveness Director, Nathan Webb Senior Designer, Cat Cooke Project Manager, Lars Teglbjaerg Designer
Agency: Rees Bradley Hepburn Bronze
Title: Dadvent Calendar
Client: Church End Brewery
Credits: Ben Woolrych Art Director, Ash Humby Copyrighter
Print Design
Agency: The Chase Creative Consultants Gold
Title: Almost Extinct
Client: BBC Wildlife Fund
Credits: Oliver Maltby Creative Director, Chris Challinor Senior Designer, Rebecca Low Designer, Dulcie Cowling Designer
Agency: Taxi Studio
Title: Christmas Card Conundrum
Client: Taxi Studio
Credits: Ryan Wills Creative Director, Spencer Buck Creative Director/Designer/Typographer/ Copyrighter, Sam Hadley Illustrator, Lindsay Camp Copyrighter, Ian Mackay Typographer
Digital Nominations
Animation
There were no nominations in this category
Apps/ Games – Creative Games
There were no nominations in this category
Apps/ Games- Innovative & Informative App- News, Educational & Service Apps
Agency: MS Internet Bronze
Title: Olly Smith Wine Guide
Client: Stepping Stone Media
Credits: Martin Saunders Lead Developer, Ben Dunn Developer
Apps/Games- Innovative Entertainment App- Music Trivia & Fun Apps
No Nominations
Apps/Games- Strategic Games
No Nominations
Digital Portfolio
Agency: Bluecube Interactive Silver
Title: Bluecube Interactive Freshest Portfolio
Client: Various
Credits: Sébastien Sicot Creative Director, Anthony McNamee Project Director, Ruairi McNally Media Director, Daniel Hurley Art Director, Dee Enright Art Director, Sean Sharkey Copy Writer, Fintan Hurl Designer, Aaron Fitzsimmons Designer, Chris Speers Designer, Jason Fitzgerald Designer, Melissa Garlington Designer, Mark Flint Developer, Darren Craig Developer, John Burns Developer
Agency: Rees Bradley Hepburn Silver
Title: RBH Digital Portfolio
Client: Supercuts/Freya/Land Rover/ Young British Designers
Credits: RBH Creative Concepts/Design/Development
E Targeting and Marketing
Agency: Agenda 21 Bronze
Title: Get on- Life’s Better on Two Wheels
Client: Motorcycle Industry Association (MIA)
Credits: David Harvey Account Director, Laura Boatman Digital Planner Buyer
Agency: 383 Project Ltd
Title: Capturing the bull by its horns
Client: Bullring Limited Partnership
Credits: John Newbold Creative Director, Rebecca Coldicott Account Manager, Jacob Dutton Account Director, Morgan Jones Designer
Agency: Freestyle Interactive
Title: M-Ticket
Client: Arriva Bus
Credits: Sam Nelsen Head of Design, Angel Gibbons Account Director, Paul Beacham Art Director/Designer, Debbie Stead Content Specialist, Nadir Al Rawi Multimedia Specialist
The Fresh Face of Digital
Agency: MEC Manchester Winner
Laura Sweeting
Public Sector
Agency: Bluecube Interactive Silver
Title: Marketing Northern Ireland
Client: Northern Ireland Tourist Board
Credits: Niamh Diamond Account Director, Ruairi McNally Media Director, Anthony McNamee Project Director, Erin Nixon Search Manager, Diarmuid O'Riordan Search Executive, Colin Devenny Media Executive, Daniel Hurley Art Director, Aaron Fitzsimmons Designer, Luke Gill /Jason Fitzgerald Flash Designers, Darren Craig Developer
Agency: OCR Bronze
Title: Eruption Disruption
Client: OCR
Credits: Michelle Hughes Digital Marketing Manager, Roger Plantier Head of Communications, Koko Digital Development
Agency: Fat Heads Creative Studio
Title: Salford Sports Network Website
Client: Salford Sports Network
Credits: Rick Baxter Designer/Developer, Sean Turner Designer/Developer
Sites and Search
Agency: Koozai Silver
Title: Organic Search (SEO) for Payday Power
Client: Payday Power
Credits: Rob Arkell Sales & Marketing Director, Oliver Ewbank Digital Marketing Executive, Stephen Logan Senior Writer, Tom Howlett Digital Marketing Executive
Agency: MEC Manchester Bronze
Title: Innovative Ideas & SEO – MEC and MBNA
Client: mbna.co.uk
Credits: David Towers SEO Director, Ben McKay SEO Director
Social Networking
Agency: Bluecube Interactive Silver
Title: Lidl Big Trolley
Client: Lidl
Credits: Jenny Paetzold Account Director, Sébastien Sicot Creative Director, Ruairi McNally Media Director, Anthony McNamee Project Director, Deirdre Hurley Account Manager, Marty Orme Producer, Dee Enright Art Director, Sean Sharkey Copy writer, Melissa Garlington Designer, Luke Gill /Jason Fitzgerald Flash Designers, Andy Pugh / Darren Craig Developers
Agency: 383 Project Ltd Bronze
Title: Spreading Christmas Cheer and brand kudos with a viral Facebook campaign using sentiment analysis tools
Client: Bullring Limited Partnership
Credits: John Newbold Creative Director, Rebecca Coldicott Account Manager, Jacob Dutton Account Director, Tom Martin Lead Developer, Luke Lancaster Sentiment Analysis
Training & Educational
Agency: CTI Digital Bronze
Title: Celebrity Slim
Client: Probiotic
Credits: Darren Sullivan, Bill Thornton, Rik Hopkinson
Collaboration project
Agency: CBS Outdoor Silver
Title: CBS Outdoor with Stagecoach Manchester, Mediacom North and United Utilities
Client: CBS Outdoor
Credits: Keamus Setna (CBS Outdoor) Head of Regional Agency Sales, Rose Francis (United Utilities) Campaign Manager, Phillip Hayes (MediaCom North) Account Manager, Philip Parkinson (CBS Outdoor) Regional Sales Director, Robert Oerton (CBS Outdoor) National Franchise Manager
Media Agency
Agency: Feather Brooksbank Gold
Title: Feather Brooksbank – 20 years young
Client: Feather Brooksbank
Credits: Charlotte Bell Director
Agency: MEC Manchester Highly Commended
Title: A Story Worth Telling – MEC, Agency of the Year
Client: MEC
Credits: Mick Style Managing Director
Agency: MediaCom North
Title: MediaCom North
Client: MediaCom North
Credits: Everyone at MediaCom North
Media Brand
Agency: News International Gold
Title: Evolving with the Times- The Media Sales Team of the Future
Client: News International
Credits: Andy Garner Head of Trading, Liz Durrant Head of Display, Martin Edwards Business Intelligence Manager
Agency: GMG Radio Highly Commended
Title: GMG Radio Solutions
Client: GMG Radio Solutions
Credits: Michael McIntyre Regional Sales Director, Helen Walledge Head of Regional Agency Sales, Nikki Cameron Head of Creative Solutions
Media Idea or Innovation
Agency: CBS Outdoor Gold
Title: CBS Outdoor – Twinkly Buses
Client: CBS Outdoor
Credits: Lucy Smith Agency Sales Account Manager, Chris Terris Key Account Manager, Karen Batty Regional Specialist Sales Manager
Agency: MediaCom North
Title: What not to Flush
Client: United Utilities
Credits: Andrew Cruse Director-Account Planning, Nick Borland Account Manager-Digital
Niche Market Media
There were no nominations in this category
Response Campaign
Agency: Feather Brooksbank Gold
Title: Building Awareness and Revenue for the Online Doctor
Client: Lloyds Pharmacy
Credits: Chris Ashworth Head of Strategy
Agency: MediaCom Edinburgh Silver
Title: Taking Care of the Nation’s Future
Client: Royal Bank of Scotland Group
Credits: Ilana Goren Digital Group Head
Agency: MediaCom North Bronze
Title: Taking DRTV to the next level
Client: Hotter Shoes
Credits: Colin Reynolds Associate Director-Broadcast, Peter Cooper Managing Director-Direct
Media Sponsorship
Agency: IPC Media Bronze
Title: IPC Provides the X Factor for Very.co.uk
Client: Very.co.uk
Credits: Oliver Scull Business Development Manager
Strategic Planning or Campaigning
Agency: Feather Brooksbank Gold
Title: Califoniacation of the UK
Client: California Travel & Tourism Commission
Credits: David Haggerty Account Manager, Jade McKerracher Account Executive
Agency: MediaCom North Silver
Title: Little Urn
Client: Yorkshire Tea
Credits: Mark Watts Associate Director-Account Planning, Julia Shepherd Director of Strategy, Gareth Rees Digital Strategy Director
Agency: MediaCom Edinburgh Bronze
Title: A Challenging Year to Meet Challenging Targets
Client: Scottish Development International
Credits: Ilana Goren Digital Group Head